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All I Want for Christmas is a Music Video

 The song that we have chosen for our music video is Mariah Carey ' All I Want for Christmas is You'. 

  • In most music videos an idea or theme is represented through the actors, objects, and props throughout various different scenes. The scenes in this video can take place at different places occurring at the same time, or follow a "storyline" with the music helping emphasize the story portrayed through the song. A traditional music video convention is to mainly focus on the artist or band performing solo or in front of an audience. There is not plot, only a collection of camera angles and movements. In general, the objective of a music video is to help visualize what the song by itself couldn't. 
  • Music videos overall are used with various camera angles, shots, editing, and movements to create certain feelings, express different genres and explore all the themes and different messages of a song. Although the primary purpose of music videos are used to promote the sales of musical recordings, many take on a different approach and allow for artistic freedom with the film. This has allowed for new and unique ideas to take place which incorporate both elements of film as well as musical components. 
  • The Mis-en-scene for music videos includes elements including lighting, props, clothing, hair and makeup, setting, and color. The genre and aesthetic of the music video typically dictate these elements. These factors are very significant in terms of contributing to the chosen genre. They are used in music videos to emphasize how significant the characters are. They are also used in many ways to portray characters.
  • In most Christmas music videos there are heavy usage of shots like a two-shot, medium close up, and wide shots to establish the general feeling of Christmas. The overall similarity between all these videos is the theme of happy times with family members or loved ones. The strength of Christmas music videos are the use of nostalgia and emotion conveyed in the video through the lyrics. Great example of some Christmas music video's are Wham's "Last Christmas, Michael Bublé's "It's Beginning to Look a Lot Like Christmas" and both of Mariah Carey's "All I Want for Christmas" videos. 
In today's day and age most songs are usually accompanied by a music video, creating a visual impact that is just as important as the song itself. It allows for a new perspective to be gained from the song as well as to show the artistic talent behind a director, an artist, and their work.  


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